Client: De La Terre Bakery + Café

De La Terre bakery specializes hand-shaped sourdough bread and is now offering online ordering. To promote this new service these cards will be handed out at farmers’ markets and bakery locations. The aim of this postcards is for the front to be abstract and vague in a attempt to get it picked up, and also be plain enough to even have it hang on the fridge. The back gets the message across simply in a quickly digestible manner. We were even able to get the website on there three times without it feeling over-powering; that’s a new record. Printed on a heavy matte stock. If you’re in the Toronto area get yourself some bread and a card!